Case Studies
Case Studies
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Tequila Calla
Case Study: A Celebrity Venture in a Box
Tequila Calla
Case Study: A Celebrity Venture in a Box
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Vodka Mariette
Case Study: The Power of Niche & Innovation
Vodka Mariette
Case Study: The Power of Niche & Innovation
Our Portfolio
Innovation
Christian Cannabis
Implemented an innovative user experience for famous-pastor owned cannabis brand by leveraging blockchain technology to create a personalized journey toward spiritual enlightenment, blending Christian values with contemplative practices. This platform fosters community engagement through rewards tied to spiritual milestones, driving loyalty, advocacy, and revenue growth while positioning cannabis as a holistic remedy.
Product Development
Hound Honey
Who doesn't love a little alliteration? But more interestingly, we were the first to propose use of honey as a natural treat for dogs. After extensive concept validation, we branded, formulated, packaged, and presented complete strategy for this game-changer.
Innovation
DTC Spirits
Pivoted French vodka to become one of the first ever ‘digitally native, vertically integrated’ direct-to-consumer spirits. Developed e-commerce solution and unique supply chain that satisfied all regulatory requirements. This cross-functional innovation made venture operations more cost-efficient, increased distribution scalability and improved customer experience while providing more user data.
Product Development
Bodywash Booster
We are extremely excited to take on a new challenge that will be an experiment brand positioning and consumer behavior. The project requires our full suite of services, but most importantly: branding, and go-to-marketing strategies. Get ready to see a NOVEL approach to the current demand for natural wellness solutions!
Product Development
Ancient Fermentation
Currently in the process of pushing fermentation technology and niche branding to their limits! Almost at the final stage-gate, this is an edible wellness product harnessing a holistic remedy that's been passed down for centuries around the world. Project includes concept validation, branding, formulation, packaging design, go-to-market strategy and more.
Product Development
Unicorn Rosé
Developed a Rosé brand and product as a strategic co-brand and potential loss leader to complement a spirits sales strategy. This project encompassed full-scale brand development, formulation, package design, & website creation.
Innovation
Rum Gift Set
Designed limited-edition Father’s Day gift set that includes a bottle of Brinley rum and a miniature pirate ship, designed to be displayed inside the bottle. This innovative 'ship in a bottle' concept is a first for on-premise promotions, made possible by the Brinley bottle’s distinct label design.